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SOCIAL MEDIA

Downtown Elkhart - Rebranding Campaign

Downtown Elkhart underwent a rebranding, transitioning from the Gateway Mile to Downtown Elkhart. As part of this initiative, I played a key role in promoting the newly redesigned website. Through a short form video (reels), I showcased local merchants in Downtown Elkhart, highlighting not only their businesses but also expressing their reasons for choosing this vibrant location. Within this campaign, I also highlighted the businesses themselves since some merchants didn't want to speak on camera. These videos, containing information, serve to direct viewers to the website for a comprehensive overview of businesses in Downtown Elkhart. Below you'll find examples of posts from this campaign.

  • Instagram
  • Facebook
  • Youtube

South Bend Museum of Art - Art Classes Campaign

The South Bend Museum of Art hosts multiple art class sessions each year. Introducing instructors into the promotional efforts significantly boosted signups, with video content proving especially effective on social media, garnering high engagement. This past year marked the highest number of signups, with a strategic mix of videos, graphics, and pictures showcasing the diverse art classes. The varied content consistently kept the community aware of the opportunities to enroll and highlighted the local museum's commitment to providing these enriching classes.

  • Instagram
  • Facebook
  • LinkedIn
With over 4+ years of social media management experience, including during the COVID pandemic, I recognize the indispensable role of social media for businesses. My proficiency in sharing compelling stories through photos, videos, captions, and graphics has seamlessly connected my film background with my evolving passion for marketing. Actively engaged across various platforms, I stay attuned to trends, offering businesses a valuable service to effectively share their stories with their community. 

Below you can find some of the social media accounts that I've managed.

Downtown Elkhart

Content creation of reels, pictures, copywriting, IG/FB stories, event campaigns, giveaways, Meta & Google Ads, and account management

  • Facebook
  • Instagram
  • Youtube

Dr. Emily Mitchell

Content creation of reels, pictures, copywriting, IG/FB stories, event campaigns, giveaways, Meta & Google Ads, account management

  • Facebook
  • Instagram
  • TikTok

Greencroft Goshen

Content creation, pictures, copywriting, account management

  • Facebook

Schrock Homes

Content creation, pictures, copywriting, IG/FB stories, events, Meta & Google Ads, and account management

  • Facebook
  • Instagram
  • LinkedIn

B-Bee Crepe & Boba

Created social media content, influencer marketing, copywriting, giveaway campaigns, and product pictures. 

  • Instagram

Chicago Sushi

Assisted in press release creation, grand opening promotion, influencer marketing, and all social media content, and posting.

  • Instagram
  • Facebook

Digital Tapestries

Created social media content, influencer marketing, copywriting, email campaigns, event management, and product pictures. 

  • Instagram
  • Facebook
  • Youtube

South Bend Museum of Art

Content creation of reels, pictures, copywriting, IG/FB stories, event campaigns, Meta & Google Ads, and account management

  • Facebook
  • Instagram
  • LinkedIn

Elite Aesthetics

Content creation of reels, pictures, copywriting, IG/FB stories, event campaigns, giveaways, Meta & Google Ads, account management

  • Instagram

C. Kramer Interiors

Content creation of reels, pictures, copywriting, IG/FB stories, event campaigns, account management, Meta & Google Ads

  • Instagram
  • Facebook

KCommunications

Created posts featuring content KCommunications created for their clients.

  • Instagram
  • Facebook
  • Twitter
  • LinkedIn

Tempura Carlos Jr.

Created social media content, influencer marketing, copywriting, giveaway campaigns, and product pictures. 

  • Instagram

Ramen Tsukemen TAO

Assisted in press release creation, grand opening promotion, influencer marketing, and all social media content, and posting.

  • Instagram
  • Facebook

Cloud Hands Press

Created social media content, influencer marketing, copywriting, email campaigns, and product pictures. 

  • Instagram
  • Facebook

Mitsuwa Marketplace

Content creation of videos, reels, pictures, copywriting, IG/FB stories, product campaigns, giveaways, and influencer marketing.

  • Instagram
  • Facebook

Timbercrest Senior Living Community

Content creation of reels, pictures, copywriting, IG/FB stories, account management

  • Instagram
  • Facebook

Warren Systems Heating & Cooling

Content creation of reels, pictures, copywriting, IG/FB stories, event campaigns, giveaways, account management, Meta & Google Ads

  • Facebook